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Home / Books / Business and Economy / Marketing and Sales / Voice-of-the-customer Marketing: A Revolutionary 5-step Process to Create Customers Who Care, Spend, and Stay

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Voice-of-the-customer Marketing: A Revolutionary 5-step Process to Create Customers Who Care, Spend, and Stay

Author: Ernan Roman

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Description

The revolutionary five-step customer relationship marketing process that has helped Microsoft, NBC, and IBM increase sales by 75%

Technical information
ISBN 9780071740838
Published: 2010
Language In English
Format Hard cover
Pages 272 pg
Publisher McGraw-Hill Education - Europe
Added: 01.08.2018

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Category TOP

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