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Social License

Author: John Morrison

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A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.

Technical information
ISBN 9781137370716
Published: 2014
Language In English
Format Hard cover
Pages 200 pg
Dimensions 222x141x21 (mm)
Added: 19.05.2014

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