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Servitization Strategy and Managerial Control

Servitization Strategy and Managerial Control
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Servitization Strategy and Managerial Control

Autor

Anna Pistoni (University Of Insubria, Italy)

,

Lucrezia Songini (Eastern Piedmont University, Italy)

This book intends to present and discuss the main challenges that companies interested in servitization strategies have to overcome, with a particular focus on the design of managerial control systems. The book can represent a useful tool for companies interested developing successful servitization strategies.
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