Master Data Management
Autor
David Loshin (President, Knowledge Integrity Incorporated, Silver Spring, Md, Usa)
The key to a successful MDM initiative isn't technology or methods, it's people: the stakeholders in the organization and their complex ownership of the data that the initiative will affect. This title equips you with a practical, business-focused way of thinking about MDM. It also provides guidelines for determining which data to 'master'.