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Raamat

MACHINE, PLATFORM, CROWD

Autor: ANDREW MCAFEE, ERIK BRYNJOLFSSON

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29.90 28.41 €

Kaup kätte: esmaspäev 17.12

Sisukirjeldus

We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than those from corporate research laboratories. Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd.

The balance now favours the second element of the pair, with massive implications for how we run our companies and live our lives. McAfee and Brynjolfsson deliver a penetrating analysis of a new world and a toolkit for thriving in it. For start-ups and established businesses or for anyone interested in the future, Machine, Platform, Crowd is essential reading.

Lisainfo
ISBN 9780393254297
Ilmumisaasta 2017
Keel ingliskeelne
Formaat Kõvakaaneline
Lehekülgi 402 lk
Mõõt 241x160x32 (mm)
Kirjastus W. W. NORTON & CO LTD
Lisamise aeg: 23.08.2017

29.90 28.41 €

Kaup kätte: esmaspäev 17.12

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