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International Business
Автор
Peter J. Buckley (Professor Of International Business And Founder Director Of The Business Confucius
,Peter Enderwick (Professor Of International Business, Auckland University Of Technology)
,Adam R. Cross (Professor Of International Business And Associate Dean For Learning And Teaching, International
Practical, theoretical, global: provides thorough grounding in economic and international business theory complemented by cases, examples, and IB insights from a diverse range of companies and cultures.
