Smiley: 50 Years of Good News

For the last fifty years, Smiley has served as a beacon of hope and positivity as theyve encouraged the world to Take the Time to Smile. With a feel-good philosophy at their core, Smiley has partnered with some of the worlds leading brands to bring their message to life through clothing, gifts, emoticons and other happy moments. In celebration of this joyful milestone, Smiley presents a compendium of their most exciting collaborations, a look back at moments in history that gave us a reason to smile, and more.